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BACKGROUND
Advisory leaders perform the critical
role of linking Extension to its publics. It is this vital function
that enables Extension to do programming with the assurance of
addressing customer needs. The program development process is
cyclical and involves advisory leaders in each phase of the three
phase process. The advisory leader linkage role varies with each
stage of the process. The process begins with planning phase which
includes environmental scanning and needs assessment. Advisory
leader input is especially critical at this stage where advisory
leaders represent needs from the learner perspective. Other phases
of program development are the design and implementation phase
followed by the evaluation phase. Advisory leader linkage with
target audiences helps identify leaders who can be instrumental
in planning and implementing programs. In the evaluation phase,
advisory leader provide valuable feedback about program impact
with customers.
INTEREST
APPROACH
(10 minutes)
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Organize
the group into triads and ask them to share in their small
groups something they have heard lots of discussion about
among people in their network since the last meeting. |
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Start
the discussion by sharing an example. Some suggestions are:
1) "Everybody I have seen is talking about the drought
and the impact on lawns, water supply, gardens, or whatever
affects them." 2) "What I hear most is talk about
job uncertainty and maintaining personal budgets." 3)
"Keeping the children busy during the summer is the hot
topic in my community." |
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At
the end, ask each group to report themes that emerged in their
discussion. |
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How
well defined are these themes? |
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Record
the themes discussed on the flip chart. |
LESSON
(20 minutes)
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Use
the PowerPoint presentation "Input Critical…" to
outline the objectives, define the linkage role and how it
works along with program development. Use the notes pages
to guide you in the presentation. |
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Explain
that the exercise we just completed is one example of how
advisory leaders provide linkage with grassroots communities.
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Organize
the large group into groups of 3 to 5 people. Ask them to
share what they found in their newspaper search. Ask one person
to record the themes noted for the following: |
- Needs, trends, and evidence
of emerging issues.
-
Potential
partners
- Scan for leaders in issues
- Issues that were not
reported in the newspapers they searched
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Share
small group findings with the large group. |
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Record
trends, partners, leaders and issues not reported on the flip
chart |
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Ask question: "What value does your involvement in needs
asssessment and environmental scanning bring to Cooperative
Extension?" |
APPLICATION
(10 minutes)
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Ask
question: "Is Extension already addressing some of the
needs identified?" Use the flip chart to record programs
matched with needs and issues identified. |
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Discuss
"Should Extension be concerned with all these needs?" |
REFERENCES
Anderson,
Carol L. 1989. Scanning the Environment. Journal of Extension,
vol. 27, n3.
http://www.joe.org/joe/1989fall/iw1.html
Seevers,
Brenda, D. Graham, J. Gammon and N. Conklin. 1997. Education through
cooperative extension. Delmar Publishers, Albany, NY . p. 97.
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